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DUBLIN, Ireland -- Research and Markets (http://www.researchandmarkets.com/research/b2dd9e/pharmaceutical_pri) has announced the addition of the "Pharmaceutical Pricing and Distribution in Japan: The keys to success in the world's second largest market" report to their offering. No serious multinational can afford to ignore Japan, but it remains a tough and highly competitive market to crack, with the environment for developing and marketing medicines dominated by price. Virtually no new prescription brand can be introduced without a yakka (reimbursement price) set by the government. Innovative new drugs receive price premiums while others are capped at the price of older entrants. Discounting to the trade is inescapable, but is punished by downward price revisions on a scale and frequency unseen elsewhere. price of viagra over time cialis dosage splitting pills viagra sildenafil citrate patent cialis generic cheap
